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4 Tips for Developing A Digital Marketing Strategy to Attract International Clients

While many businesses never dare to dream of expanding to foreign markets, some are ready to embrace the risks and the prospects that such ventures might hold. Research is a necessary step of preparation for a foreign market invasion, closely followed by planning which is performed based on the accumulated data. In some cases, the initial research phases will show clearly that your business is still not ready for such a jump and it would be wise to heed your own advice.

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Why Audience Research is Critical to B2B Business

Business-to-business (B2B) marketing may be very similar to business-to-consumer (B2C) marketing in terms of goal, and that is to sell a product or service to the intended audience. However, they greatly differ when it comes to criteria, techniques, and execution involved in the selling process.

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Common Parameters to Evaluate Feasibility Of An Ecommerce Business Idea

It is due the significant development in the field of information and technology, internet and of course the constant startup bubble that has triggered the entrepreneurial instincts in many people. With the ease in accessing to larger, varied and potential markets, setting up an online ecommerce store seem to have become a fashion among the aspiring entrepreneurs.

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The Value Of Nofollow Links: How They Fit into SEO Campaigns

In the SEO world, it has been known for some time that “nofollow” links have been essentially classed as no good. Google skips these links, acting as though they aren’t even there, which means that they didn’t generate any SEO value for your website or post. But, as technology trends have changed and evolved, so has the method which Google uses to evaluate nofollow links. It is believed that next year, Google’s value of nofollow links is going to experience a change, for the first time in over a decade.

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