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Why Should We Care About Metaverse? Gartner Explained

Now at the center of all attention, the metaverse is expected to take an important place in the world in the years to come. According to a study by Gartner, one in four people will spend at least one hour a day in the metaverse in 2026. The reasons given are multiple: work, shopping, education, social activities or entertainment.

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How to Make a Killer eCommerce Product Video

Most people who sell eCommerce products neglect the video medium as an essential part of their overall marketing strategy. They often think that only big brands need to invest in videos for their online stores. However, there are plenty of examples where product videos helped small businesses tremendously (case studies). Furthermore, here is some more information on how eCommerce product videos can help you increase conversions. Let’s see if it’s time for you to start investing in this type of content.

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Where Is Digital Marketing Headed in the Year 2021?

There exists a lot more room before the digital revolution truly reaches its peak. As it continues to evolve, we get to see new and unexpected trends that redefine the marketing space. To help you understand where digital marketing is headed in 2021 and what to expect in the future, we’ll walk you through some of the most groundbreaking digital marketing trends for 2021 with value-added marketing examples. Hold your breath until you get a chance to personally experience the following trends:

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The Potential of Blockchain to Transform Customer Service

If you feel like every news channel now covers bitcoin, cryptocurrency, and blockchain more than any other financial technology, you’re not wrong. With 90% of European and North American banks exploring blockchain applications, it’s no wonder every company wants to learn more about this promising form of a shared database. This rings true to the customer service departments that could benefit from the technology the most. 

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The Top 5 Most Effective Green Marketing Strategies

One of the most common misconceptions involves the belief that green marketing strategies are somehow less effective because companies are forced to adhere to extremely limited guidelines while dealing with a relatively small demographic. This is hardly the case if businesses are capable of adopting the appropriate strategies. Let us, therefore, take a look at five sure-fire tips and tricks.

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What are the Real Potentials of the 5G Technology?

Messages can be transmitted using electromagnetic waves. For example, a cell phone exchanges messages with a radio station most often located at the top of a pylon or on a roof. For this, waves of different frequencies are used; lower ones propagate farther, higher ones require smaller antennas; even higher ones are used very little at the moment.

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Top 5 Reasons Why Web Optimization is Important for Travel Business

Website Optimisation essentially refers to employing strategies to improve your website’s performance, thereby increasing traffic and ultimately, your revenue. In the modern world, having an internet presence is crucial for nearly all businesses. While travel agencies worked quite well offline before, to maintain their business and grow their outreach, they have to maintain a website.

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Why Should Businesses Go for Tailored Software Solutions?

Did you read the headlines today? It says that custom software development has become a hot potato across the globe. It is no longer a phenomenon or a concept that needs to be acknowledged now and then. And whether you like it or not, the custom software paradox will continue to change even at a faster pace.

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