web analytics

How to Find the Right ITSM Tool That Fits Your Needs?

Choosing the right ITSM (IT Service Management) tool that fits your needs is an important, yet difficult decision. Thankfully, there are resources in place, like software review sites, that helps you to decide what software solution will work best for you. During your initial research phase, it’s also important to consider these following factors when analyzing and comparing ITSM solutions.

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Why Marketing Data Analytics is Important?

Marketing analytics is often seen as limited to website performance such as traffic, bounce rate, or unique visitors, but measuring the overall effectiveness of marketing efforts can be much more complex and represents a challenge. Indeed, website analysis can provide a lot of data and information related to the technical performance of your website…

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Why Internet of Things (IoT) is Important for Remote Monitoring?

In the industry, maintenance is a very important topic. Just like the motorist, companies fear the fatal breakdown, the one that immobilizes their equipment. The technicians must then find the fault, order the corresponding parts and repair as soon as possible. It is as much a source of stress for the company that operates the machines as the one that repairs them.

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Do You Need A Dashboard for Data Analysis – The Why and How?

The web is full of data, a lot of data. Thus, event measurement for the same user or group of users requires data from different sources to be analyzed correctly. For example, the analysis of a marketing campaign for an online retailer should be able to rely on data from…

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Connected Car Against Cybercrime: The War Has Begun

If the electric car is not the overwhelming success that we hoped for, the connected car conquers the world without subsidies or incentives. Every day, customers adopt new services made possible by fast, stable and secure Internet connections. Today, 80% of new vehicles are connected.

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How to Analyze Social Network Data – 5 Steps to Follow

We are part of the millions of users who feed social networks with our personal data. The following five key points will provide you some advice to turn these volumes of data into knowledge and identify trends to power digital applications. It is possible to exploit the data of social networks (Twitter, Facebook and Instagram) by programming interfaces (APIs) made available to developers.

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Think Twice About A Business When You Continue to Hear These 4 AI Buzzwords

For every company that uses AI to do something revolutionary, there are others that are not. The “Digital Trends” report published by Adobe in 2018 reveals that only 15% of companies currently use Artificial Intelligence, 31% have it on the agenda for next year, but this demand does not necessarily match the increase in high quality AI products.

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Cybersecurity for SMEs – Challenges, Strategy and Solution

Small and Medium-sized Enterprises (SMEs) have become an easy, lucrative and growing target for cyberattackers. According to the Ponemon Institute 2017 study, more than 61% of SMEs experienced a data breach in the last 12 months compared to 55% in 2016. Although many SMEs are aware of the risk, they find difficult to obtain effective security measures in place.

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