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The 5 Most In-Demand Tech Jobs in 2017

If you would like to work in the technology sector but are still considering what you want to dedicate in the future, you may take a look the following high-demand and high-paying professions. They cover the most important technical areas in out digital world.

Data Specialist (Data Mining)

Data are critical for all businesses as they give clues to act in one way or another. Did you ever come up with a question like when promoting a particular product, what time a promotional newsletter should be sent?  Actually, to answer this question, there is nothing further from the reality. For example, companies need all sorts of information: where do customers come from, how do they capture new consumers, or how to improve sales.

Data specialists analyze all information to make decisions and define strategies for success.

Online Marketing Specialist

Data is the tool that is changing the marketing landscape. Online Data can be applied for offline marketing. However, online marketing can leverage multiple avenues for small businesses to gain visibility among consumers. Therefore, many companies are trying to leverage online and offline marketing together.

For this reason, knowing how to promote the products in a correct way is fundamental to get more traffic on the web. For example, companies will need to improve the image in social networks, attracting new customers through them, or influencing the final purchase decision. It is not simple work since everything must be achieved with an optimal user experience. Those three axes will rely on the work of the Online Marketing Specialist to revolve.

What should an Online Marketing Specialist have? Creativity, communication skills, public relations and knowledge of the most used tools on the market are some of the essential requirements.

Mobile Marketing Specialist

Mobile phone has become an essential element of our day-to-day life and it has become the preferred device for browsing the Web content. Many studies have shown that traffic from mobile devices (smartphone or tablet) has already surpassed computers.

For this reason, it is necessary to adapt the Web content to the mobiles and to create campaigns specifically directed to smartphones and tablets.

Video Game Specialist

Video games continue to boom, but they need to adapt to the latest technology. The Virtual Reality (VR) or Augmented Reality (AR) is fundamental to get more immersive experiences, so that the user enjoys as never before while playing.

What is the role of these professionals? It achieves a better user experience to attract new customers and retain loyalty to those existing customers.

CRM (Customer Relationship Management) Specialist

CRM specialists have a specific function: keeping contacts constantly updated, including customers, suppliers and partners. With an updated database and an in-depth knowledge of them, CRMs will also be able to define sales strategies to maintain a continuous communication with all audiences.The responsibility of the CRM specialist is to have all the data updated, allows any company to create personalized content.

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